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SocialGTM vs Octolens: an Octolens alternative

Octolens is a listening API: it collects mentions from a long list of sources and sends them where your team works. SocialGTM is narrower: it finds the posts worth answering on five platforms and drafts the reply. What we say about Octolens comes from its website and pricing page, checked November 14, 2026.

Side by side

Swipe sideways to see every column.

Features, SocialGTM versus Octolens
FeatureSocialGTMOctolens
Price$9 / $49 / $99 a month, month to month$199 (Pro) or $599 (Scale) a month; $159 or $499 billed yearly
Free trialNo7 days, no card
SourcesX, Reddit, Hacker News, Bluesky and LinkedInReddit, X, LinkedIn, Bluesky, Hacker News, GitHub, YouTube, Stack Overflow, TikTok, DEV, podcasts, newsletters and news
Tracked keywords, by plan50 / 200 / 50010 on Pro, 40 on Scale, then extra per keyword
What a plan is sized byReplies drafted a monthMentions a month: 15,000 on Pro, 50,000 on Scale
How often it checksSet per plan and platformHourly on Pro, real time on Scale
Where results goThe SocialGTM app and an MCP serverSlack, email, webhooks, a REST API and an MCP server
RepliesA draft in your voice for each post worth answering, then you approve and post itReply drafts through its agent skills over MCP, for a person to review
Sentiment and relevance scoresMentions are tagged as questions, complaints or praiseAI relevance scoring and positive, negative or neutral sentiment

Where Octolens is ahead

  • Many more sources. Reddit, X, LinkedIn, Bluesky, Hacker News, GitHub, YouTube, Stack Overflow, TikTok, DEV, podcasts, newsletters and news, and reviews on Trustpilot and the app stores. SocialGTM covers X, Reddit, Hacker News, Bluesky and LinkedIn.
  • Built to feed other tools. Slack channels, webhooks and a REST API on every plan, so mentions can land in your CRM or your own product.
  • A free trial. 7 days with no card. SocialGTM has none.
  • Real-time checks on its Scale plan.

Where SocialGTM is ahead

  • Price. $9 a month to start, month to month, against $159 a month billed yearly for Octolens Pro.
  • The reply is the product. Every post worth answering comes with a draft in your voice, and drafts learn from the edits you make.
  • Posting that protects your accounts. SocialGTM keeps a pace per account, such as a few replies a day from a new Reddit account, and you post from your own account. The limits on each platform.
  • Leads followed after the reply. Each conversation is tracked until it turns into a customer or goes quiet.

Which to pick

Pick Octolens if you need every mention of your brand from many sources piped into Slack or your own systems. Pick SocialGTM if what you want is to answer the people asking for a tool like yours, on the platforms where founders find customers, for a fraction of the price.

Questions

Is SocialGTM an Octolens alternative?

For finding posts where people ask for a tool like yours and answering them, yes, at a lower price. For monitoring every mention of a brand across podcasts, news, GitHub and app reviews, no: Octolens covers far more sources.

What does each cost to start?

SocialGTM starts at $9 a month, month to month. Octolens Pro is $199 a month, or $159 a month billed yearly, and comes with a 7-day free trial.

Do both work with Claude, ChatGPT and Cursor?

Yes. Both run an MCP server. SocialGTM's lets an assistant read your queue and approve or reject replies; see the AI agents pages for setup in each app.

Create your agent. See all comparisons.